Every so often, we hear that someone has unearthed a fossil, a bone, an object or a layer of rock that can explain an event that took place a million or more years ago, solve a mystery that’s been puzzling scientists for decades, and change our understanding of the event and of the part of the world where the event took place.

Today, information about even the smallest events is on screens and on its way around the world within minutes. News organizations mobilize their respective experts and talking heads so that they can claim to have been first on the air or on the Internet to interpret what we’re seeing or reading or hearing as it’s happening. We record that information to the tune of 2.5 quintillion bytes of new data every day. We did it yesterday, we’ll do it today and we’ll do it tomorrow. According to IBM, 90% of the world’s data was created in the last two years alone.

But we still haven’t reached the point where we can complete an on-line questionnaire, submit it, and be presented with a list of recommendations about what our children should be studying, the names of schools where they should be studying it, and the names of employers who’ll be interested in hiring them.

It takes more than three dimensions to arrive at answers to questions like: “What should I be and what should I do when I grow up?” Or, “Will I be able to earn a living doing something I love?” What about: “If I can’t do something I love, what are my options and how far in advance will I have to know? What will I have to learn and where will I have to learn it? Will I even be able to afford the education I’ll need?”

No parent wants to see a repeat of 2012 when 100,000 – 300,000 new graduates accepted unpaid internships because they’d run out of options and couldn’t find jobs that paid real money. But it’s 2016 and the story has already repeated itself four times.

One day, parents and children will sit down at an interactive device and sort it all out. But until that day comes, there will be Personal Due Diligence (PDD) and real, live people like us to talk to.

In a perfect world, every graduate would find work in his or her chosen field. But in this world, some may not. That’s why we believe in having a “Plan B”. Or as Pasteur put it: “Fortune favours the prepared mind.”

Please write to me or call. A real, live person will answer, and we’ll talk.


Neil Morris
Founder & President
Personal Due Diligence

+ 1 905 273 9880
Skype: fnmorris