The PDD Process


The end point and what we’ll know when we reach it

We’ll know which post-secondary option(s) will be viable for you and why.

How we’ll arrive at that conclusion

Once a month for 24 months, PDD will assign a research project having to do with your child’s preferred industry or profession. We’ll start with a global perspective on the Canadian economy. Then we’ll target your child’s preferred industry or profession and evaluate its suitability.

We’ll guide your family through each of the assignments. Twelve months later, you’ll have accumulated and evaluated the necessary deep market intelligence to make the argument that work that satisfies your criteria will be available in the graduate’s chosen field. Or that it won’t be. Your family will be equipped to provide up-to-date names, profiles and critical business information about individual employers.

Starting in month 13, we’ll repeat the process with a different industry or profession. By month 24, you’ll have business cases for two viable alternatives.

Job search and the PDD Process

One of the objectives of the PDD Process is to determine where the demand will be strongest for the degree your child will want to pursue. Where there’s demand for a degree, there’s demand for the degree-holder. That’s how job search is done at ground level.

The nature of PDD’s input

PDD’s function is to stimulate thought and discussion about options and probable outcomes that are tailored and unique to the specific needs of the individual client. PDD makes no attempt to influence the decisions of parents and their children. Responsibility for all decisions pertaining to selection of education and institutions rests solely with the client. We do not provide financial advice of any kind.

Client privacy

All information pertaining to individual clients and their research is strictly confidential. It is not made available to third parties under any circumstances.

Personal Due Diligence recommends that parents independently seek out and make the fullest possible use of a registered psychologist to explore their children’s interests and aptitudes in depth.


For information about and insights into the changes taking place in education, the labour market and the workplace today and what they could mean for tomorrow, the economy, employment, your children and you, please click on the “88 must-read articles… and counting” tab at the top of this page.