The PDD Process

The decision point and what we’ll know when we reach it

We’ll know which post-secondary option(s) will be viable for you and why.

How we arrive at that conclusion

Once a month for 24 months, PDD will assign a research project having to do with the child’s preferred industry or profession. We’ll start at 35,000 feet with a bird’s eye view of the Canadian economy and how well the target industry or profession is performing in it.

We’ll guide the family through each of the assignments. Twelve months later, the student and the family together will have accumulated and evaluated the necessary market intelligence to make the argument that work that satisfies their criteria will be available in the graduate’s chosen field at ground level. By “ground level” we mean names and profiles of individual employers.

Starting in month 13, we’ll repeat the process with a different industry or profession. By month 24, the future graduate will have business cases for two viable alternatives.

The tie-in to job search

In the second paragraph, we talked about looking down on the economy from 35,000 feet to see where the demand might be for a particular university degree. If there’s a demand for the degree, there will likely be a demand for the degree-holder. That’s how job search is done, down to the level of the employer profile.


We bill our services according to the nature and duration of the assistance we provide. Our written quotations describe the nature of the engagement, its objectives and the terms that apply. PDD quotations are valid for 30 days

The nature of PDD’s input

PDD’s function is to stimulate thought and discussion about options and probable outcomes that are tailored and unique to the specific needs of the individual client. PDD makes no attempt to influence the decisions of parents and their children. Responsibility for all decisions pertaining to selection of education and institutions rests solely with the client. We do not provide financial advice of any kind.

Client privacy

All information pertaining to individual clients and their research is strictly confidential. It is not made available to third parties under any circumstances.

Personal Due Diligence recommends that parents independently seek out and make the fullest possible use of a registered psychologist to explore their children’s interests and aptitudes in depth.

For information about and insights into the changes taking place in education today and what they could mean for tomorrow, the economy and employment, please click on the “84 must-read articles… and counting” tab.